Web Analytics for SEO can be a completely different animal than other traffic sources. You want to know what keywords are performing well on your site. You want to know what search engines are giving you the best converting traffic. You want to know what keywords you should be going after more aggressively. When the right data is researched, you can increase your SEO abilities ten fold. Look at the right data and well…let’s just say you can’t afford to look at the wrong data. I wanted to quickly show you the 8 Google Analytics reports I rely on to help me with SEO.
1. Search Engine Organic Report
Google Analytics allows you to create segments in your data using the Advanced Segments tool. One of those segments you want to create (which will help you for all of these reports I am going to explain to you) is an Organic Search [...]

Want to know the best SEO advice I have? Here it is. And you’ve heard it before. It’s all about High Quality Content! Sure there are a few other SEO fundamentals that need to be in place. But once the foundation of your site has been laid, your ability to focus your time and resources on creating high quality content that is of some benefit to visitors is the best SEO tip any SEO professional can give you. Let me explain to you my experience with this.
This Blog Has Been A Major SEO Test
When I started writing in this blog 3 years ago, one of the goals I had was to test certain aspects of search engine optimization with the content I was writing. I had been hearing from other SEO pro’s about how quality content can improve your SERP’s dramatically and wanted to test their methods myself. I found [...]

You’ve got choices to make when it comes to 3rd party services and your website. What do you choose for an Analytics platform? What A/B testing service should you use? What should you use for search functionality? What about ads? What ad publisher should you run with? In my opinion (this is my theory and by no means actual fact) all of these decisions have everything to do with your Search Engine Optimization (SEO) strategy. Let me explain.
Note: this article is now a section of my Free SEO Report called the SEO BlackBook. I have made it free to download so check it out.
Here is my theory. And let me preface what I am about to tell you with the fact that there are many SEO professionals (much smarter than me I might add) who also agree with this. It’s the concept that Google gives higher credit to websites that [...]

Over the past 2 months, my current employer has allowed me the opportunity to work with both Google Analytics and Omniture extensively. One of the tasks they (my employer) have entrusted me with is Site Conversion and Optimization. Having had experience with this before on much smaller sites, this is my first experience involving a major high-end content site with over 1 million indexed content pages and hundreds of thousands of unique visitors per month.
As you can imagine the task ahead of me is huge to say the least. I’m dealing with huge numbers across the board, where one minor change can be the difference of tens of thousands of dollars. Thankfully, I work with an IT and Marketing staff that are second to none that were smart enough to involve Google Analytics in their analytics strategies along with their Omniture platform. Over the past month I have been building [...]

I have always been a big advocate of open source software, as demonstrated by many articles on this blog over the years. But one of the hardest transitions I had to personally make was the big switch from depending on Windows as my main operating system for my Laptop, and going the open source Linux route. Over the years I got so comfortable with the various nuances of Windows XP that it was hard for me to break away.
After several months of fighting with myself on whether or not to break away from Windows XP and make the leap to a Linux operating system, I finally made the leap of faith and completely wiped my Dell Vostro 1500 laptop clean and started over. I installed Ubuntu 9.10 “Karmic Koala” and needless to say, I have been enjoying my PC experience more than I thought was possible.
I should have made the [...]

One thing you don’t want is a “spammy” blog. Often bloggers run into the problem where they don’t intentionally mean to have a “spammy” blog, but nevertheless it appears spammy to the reader. How can you prevent this? In this blog post I have a few tips to help you out. Also, this post will be helpful to you if you find yourself trying to locate blogs to purchase reviews from. In doing so you will find what I have found and that is the difficulty in locating high quality blogs to purchase blog reviews from through portals like PayPerPost and SponsoredReviews. This blog post essentially serves these two purposes:

Help you in making your blog “spam free” in the eyes of your visitors
Help you find high quality “spam free” blogs to purchase blog reviews from

Let’s get right to it!

Bad English
Grammar problems are one thing, but there’s nothing spammier than flat [...]